I help organizations build AI fluency and governance that actually changes behavior — not the kind that lives as a PDF on a Notion page. 19 years onboarding humans to strange new places (startups, scaling tech, enterprise agencies like GroupM and WPP) gave me a head start when AI showed up as just another strange new place. The TL;DR is my biweekly newsletter for leaders thinking through what AI means for their people.
The TL;DR, Introducing A New Perspective
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A bi-weekly roundup of refreshing outlooks on common problems August 17 - August 30 Research-Driven Checklists of Perspective, On Sale NowAs I mentioned in the last TL;DR, I recently came off a multi-month series of interviews with small marketing agency professionals. I heard all about the problems these small businesses face, from Communication and Culture to Operations and Scaling. TL;DR- the problems that small agencies face are not terribly unique. That being said, the problems small agencies face are not simple, straightforward, or easy to identify. What's even harder is that when you are in the thick of it, those problems seem more complex, impossible to navigate around, and come across as subconscious feelings rather than visible problems. The first step to solving those problems: "I'd like some fresh, clear, well-seasoned perspective." I can suggest a good wine to go with that: the Small Agency Assessment. This is a new service that Learn to Scale is offering, specifically and only for small marketing agencies. The Small Agency Assessment is designed to uncover root issues, prioritize which issues to tackle first, what tools/systems will solidify a foundation for scaling, and a roadmap to grow with confidence. Or, in other words, "Perspective." I'm celebrating this new launch AND the upcoming Startup Boston Week (where I also serve as COO) by discounting this service 10% until the end of September.
A TL;DR from the CROA poodle's point of view simplifies things: things are a stick or not a stick. -Roman Noodles, Chief Ruff Officer New Blog Post: Why I'm on a Mission to Crack the Code For Small Marketing AgenciesGet an overview of the research and key insights that helped shape the Small Agency Assessment.
Conference season is upon us. Not only will I be at Startup Boston Week from September 9-13 (ps. it's a free 5-day hybrid conference), but also Hubspot's Inbound the following week. I specifically bought new walking shoes for this month. Last year at SBW2023 I clocked 162K+ steps in that conference alone. I'm guesstimating I'll be over 200K steps in two weeks this September. If you're attending either of those two events, please give me a high five: I'll be the guy wearing the shamelessly branded Learn to Scale hat: Yep, you can wear this hat too. Step up to September, Dan from Learn to Scale Opt-out from the newsletter | Unsubscribe from all emails | Update your Preferences | www.learntoscale.us, Boston, MA 02119 PS. In case you forgot the plot to Ratatouille, this'll bring it right back. |
Dan Newman
I help organizations build AI fluency and governance that actually changes behavior — not the kind that lives as a PDF on a Notion page. 19 years onboarding humans to strange new places (startups, scaling tech, enterprise agencies like GroupM and WPP) gave me a head start when AI showed up as just another strange new place. The TL;DR is my biweekly newsletter for leaders thinking through what AI means for their people.
A bi-weekly roundup of depreciating skills October 3 - October 16 Stop trying to make 'Prompt Engineering' happen. It's not going to happen! I remember when I was advised to list "Proficient in Microsoft Word" on a resumé. If I did that today, I'd probably look like a doorknob. It's pretty obvious that some skills have become so fundamental in today's workforce that calling them out would work against you, but when will "Proficient in AI" become the new Microsoft Word? Is that day already...
Hi friends, Learn to Scale turns SEVEN today! In dog years that's 49, which CRO Roman Noodles says is old enough to know better but young enough to choose otherwise. Every October 10th I give a present to everyone who has ever crossed paths with Learn to Scale and this year I made YOU a special treat. It's called AI Bootcamp and the whole thing is built around doubting your AI. I made it for one teammate (Kiki) this spring, people kept asking for a copy, and now it's for everyone. In Kiki's...
A bi-weekly roundup of underwhelming SOUL.md files September 19 - October 2 Enthusiastically Parliamentary Meet Toddlywonks. He's a chaos gremlin with a lazy eye and a degree from a for-profit college that went out of business in 2019. According to TW, he's a 'Licensed Arsonist.' Toddlywonks lives in Muse, Meta's new AI personal agent product, and I only allowed it context data about my personal life. Longtime readers already know Tiddlywinks, my Claude-based thought partner, who is all...